Cerebral Palsy Alliance (CPA) is a ground-breaking, global centre of expertise for Cerebral Palsy research, advocacy, intervention and assistive technology innovation. As the world’s largest private funder of Cerebral Palsy research, they bring together a powerful alliance of great minds.
For 80 years, Cerebral Palsy Alliance have been driven by their founders’ vision of a future where nothing is impossible for people with Cerebral Palsy and similar conditions. With the thousands of Australian families they support, plus the 17million+ global Cerebral Palsy community, their 2500+ employees and 150,000+ donors, fundraisers and entrepreneurs are all contributing to solving the next set of impossibilities.
The Opportunity
Reporting to the General Manager - Client Experience, as the Head of Marketing you will:
- Develop and deliver a client- centred inclusive marketing strategy;
- Lead and mentor a team of six to engage both clients and holistically across CPA;
- Leveraging digital and other channels to assist in increased effectiveness of strategies;
- Drive increased understanding of the client journey to support data-driven decision-making;
- Translate market evidence into actionable strategic advice and campaigns; and
- Leverage data and analytics to enhance client acquisition and retention.
For this appointment, you will be an experienced Head of Marketing with the following skills:
- Proven people leadership expertise;
- Strong generalist marketing complemented with digital marketing and customer experience;
- Excellent strategic marketing skills; able to translate strategy into actionable campaigns;
- Proven ability leveraging data to support data-driven recommendations and decision-making;
- Strong innovative and creative solutions thinker with the ability to simplify the complex;
- Client experience journey mapping ability with a continuous improvement focus;
- Persuasive communications and stakeholder management capability; and
- Superior financial and business acumen with risk and compliance knowledge.
This is an exceptional green fields opportunity:
- A brilliant chance to showcase your marketing skills in an organisation with a strong brand known for its leading research and innovation in the sector;
- A pivotal role delivering a client-centred inclusive marketing strategy to generate growth;
- Be part of an organisation highly committed to supporting people with cerebral palsy and similar disabilities and their families; and
- A competitive NFP salary packaging.
For a confidential discussion or role related questions, please contact Christine of The Orchard Talent Group on 0419 142 153 or email Christine@orchardtalent.com.au. To apply please submit your current CV via the link. Please note applicants must have a legal right to work in Australia.
Applications close 13 May 2025
The Orchard Talent Group acknowledges the Traditional Custodians of the land on which we work. We pay our respect to their Elders past, present and emerging, for they hold the memories, traditions, culture and hopes of Aboriginal and Torres Strait Islander people.
